{"id":2052,"date":"2023-08-28T17:49:25","date_gmt":"2023-08-28T17:49:25","guid":{"rendered":"https:\/\/illuminated-text.com\/cb\/?p=2052"},"modified":"2023-12-06T14:14:38","modified_gmt":"2023-12-06T14:14:38","slug":"class-exercise-the-movies","status":"publish","type":"post","link":"https:\/\/illuminated-text.com\/cb\/class-exercise-the-movies\/","title":{"rendered":"Class exercise: The movies"},"content":{"rendered":"\n<p class=\"has-text-align-center wp-block-paragraph\">(image <a href=\"https:\/\/unsplash.com\/photos\/XAX8vCM5G6o\" data-type=\"link\" data-id=\"https:\/\/unsplash.com\/photos\/XAX8vCM5G6o\">credit<\/a>)<\/p>\n\n\n\n<h4 class=\"wp-block-heading\">Quick reminder<\/h4>\n\n\n\n<p class=\"wp-block-paragraph\">Recall that we talked about how Netflix <a href=\"https:\/\/illuminated-text.com\/cb\/b\/\/#Blockbuster\" data-type=\"link\" data-id=\"https:\/\/illuminated-text.com\/cb\/post=41\/#Blockbuster\">disrupted Blockbuster<\/a>, but <a href=\"https:\/\/illuminated-text.com\/cb\/b\/#Movies\" data-type=\"link\" data-id=\"https:\/\/illuminated-text.com\/cb\/b\/#Movies\">not the movie theatres<\/a>.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Why might that have been?<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Your challenge!<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">You have been hired to mastermind a new movie theatre called <strong>The Show<\/strong>.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">It&#8217;s mission: To compete with home streaming competitors<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Your mission: To come up with a plan that will let it do this<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Brainstorm (ideally with some buddies \/ convenient strangers).<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">What should be their:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Product?<\/li>\n\n\n\n<li>Price?<\/li>\n\n\n\n<li>Promotion?<\/li>\n<\/ul>\n\n\n\n<h4 class=\"wp-block-heading\">When done:<\/h4>\n\n\n\n<p class=\"wp-block-paragraph\">Compare notes with friends.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Your instructor may structure this into a full exercise for you.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><\/p>\n","protected":false},"excerpt":{"rendered":"<p>(image credit) Quick reminder Recall that we talked about how Netflix disrupted Blockbuster, but not the movie theatres. Why might that have been? Your challenge! You have been hired to mastermind a new movie theatre called The Show. It&#8217;s mission: To compete with home streaming competitors Your mission: To come up with a plan that [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":2074,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_monsterinsights_skip_tracking":false,"footnotes":""},"categories":[1],"tags":[],"chapter":[3],"exclude_from_index":[15],"class_list":["post-2052","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-uncategorized","chapter-1-decision-making","exclude_from_index-exclude-from-index"],"_links":{"self":[{"href":"https:\/\/illuminated-text.com\/cb\/wp-json\/wp\/v2\/posts\/2052","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/illuminated-text.com\/cb\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/illuminated-text.com\/cb\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/illuminated-text.com\/cb\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/illuminated-text.com\/cb\/wp-json\/wp\/v2\/comments?post=2052"}],"version-history":[{"count":4,"href":"https:\/\/illuminated-text.com\/cb\/wp-json\/wp\/v2\/posts\/2052\/revisions"}],"predecessor-version":[{"id":2081,"href":"https:\/\/illuminated-text.com\/cb\/wp-json\/wp\/v2\/posts\/2052\/revisions\/2081"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/illuminated-text.com\/cb\/wp-json\/wp\/v2\/media\/2074"}],"wp:attachment":[{"href":"https:\/\/illuminated-text.com\/cb\/wp-json\/wp\/v2\/media?parent=2052"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/illuminated-text.com\/cb\/wp-json\/wp\/v2\/categories?post=2052"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/illuminated-text.com\/cb\/wp-json\/wp\/v2\/tags?post=2052"},{"taxonomy":"chapter","embeddable":true,"href":"https:\/\/illuminated-text.com\/cb\/wp-json\/wp\/v2\/chapter?post=2052"},{"taxonomy":"exclude_from_index","embeddable":true,"href":"https:\/\/illuminated-text.com\/cb\/wp-json\/wp\/v2\/exclude_from_index?post=2052"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}